Tag Archives | Support

Middlebury College Ski Team

This update of a web 1.0 site (picture below) is designed around two communications imperatives: a) one site which integrates two equally-balanced blogs (alpine and nordic), and b) highlights ever-changing, last-minute, schedule updates.  The “Schedule Update” crawl is easy for the coaches to edit, on-the-fly from their iPhone or iPad (Sweet!).  The client was interested in a large, scaling background image that communicates the intensity of the brand.  The slightly grungy design is targeted to the high school and college age group.  This update of their earlier site employs improved user experience and logical navigation.

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Wood Pellet Solutions

Consulted with company owner to identify marketing goals—consumer introduction of a new industry which replaces oil and gas with environmentally responsible and less expensive wood pellets for home heating.  Developed specific marketing and communications strategies for the website relative to advertising, social networking, direct mail, and signage.  Sourced and contracted subs including creative, programming/coding, public relations, and copywriting.  Art directed website layout, design, graphics, typography, and photography.  Other responsibilities include: estimating, contracts, timeline, and managing the production process.

This is a WordPress, Open Source, Content Management site.  Support includes training and instructional videos.

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U-32 Public School

Consulted with the school principal, department heads and other major stakeholders to identify primary communication goals—a very functional communications portal for student, teachers, parents and administrators.  Developed specific proprietary modules for Announcements, Events, Quick-links and integrated pre-packaged solutions for News, Calendars, and Photo Feed.  Coordinated a team of  partners and contractors including, account exec,  programmers, and support staff.  Produced a set of instructiona videos.  Art directed website layout, design, graphics, typography, and photography.  Other responsibilities include: estimating, contracts, timeline, and managing the production process.

This is a Joomla, Open Source, Content Management site.  Support includes training and instructional videos.

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Instruction Video

Many of our custom-designed Content Management System websites are delivered with site-specific instruction videos.  These step-by-step tutorials are an easy reference guide and provide continuity for large organizations where staff may change.   Other typical support options include pdf manuals and one-on-one instruction either in person or via on-line conferencing with Skype or other programs.

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